Acuity Ads

What is Acuity Ads?

The Acuity Ads advertising automation platform, illumin, enables you to find your highest-value customers and target them with precise advertising, all within a visualized advertising journey canvas.

What are the benefits of Acuity Ads?

Use MetaRouter to send a real-time, high-quality customer data stream to illumin without the use of third-party tags. Inform your media plans, drive insights and perform optimizations with better data, while maintaining advertising addressability.

Acuity Ads Key Features

  • Up to 30% more data into Acuity Ads compared to third-party tags
  • Server-side event stream that enables real-time journeys
  • First-party, parameter-by-parameter control over data sent to Acuity Ads
  • No Acuity Ads or other third-party tags required

What do I need to integrate?

This information is coming soon. The integration is available, but we're working through updating the documentation.