What is Roomvo?

Roomvo is a visualization platform that enables users to preview flooring and other home products in their own space using augmented reality. The platform helps retailers and manufacturers increase engagement and conversion rates by allowing customers to visualize products in real time. Roomvo integrates with e-commerce sites to streamline the product selection process through interactive and immersive experiences.

Product Type: Personalization

Integration Type: ID Sync

Capabilities

• Captures ffvisitorids from a first-party cookie and stores it for server-side enrichment.
• Enables persistent user identification for linking sessions and events.
• Supports advanced personalization by associating browser behavior with a unique ID.
• Adds stored identifiers to server-side events for targeting and analytics.

Sync Details

• IDs:

  • ffvisitorids – A unique visitor identifier stored in a first-party cookie for recognizing repeat users and associating interactions with a known user.

• Description:

  • The sync captures ffvisitorids from a first-party cookie.
  • Each value is stored in first-party storage for a configured duration (default: 365 days).
  • Values are refreshed when new data is detected.
  • The identifiers are added to server-side event payloads for targeting and analytics.

• Server-side Event Payload:
  Upon completion of all vendor's sync, the server-side events will incorporate all resolved identifiers as described above. The following object will be appended to the context.providers property within the event's JSON payload.

  JSON

  {
    "roomvo": {
      "ffvisitorids": "JSON parsed value of ffvisitorids"
    }
  }
  
  

• Cookie Name:

  • Cookie: _meta_roomvo_ffvisitorids
  • IndexedDB: [your storage prefix]_roomvo_ffvisitorids
  • For a general guide on ID Sync validation, see here.

Sync Setup Guide

1. Add a Roomvo Sync in MetaRouter

To gather the ffvisitorids, you must add a Roomvo sync.

1. From the Pipelines page, find the pipeline associated with the web property you’d like to add a sync to. Hover over the three dot dropdown and select “Build AJS File.”

2. In the Identity Syncs section, select the Roomvo sync.

3. Fill out the following fields:

   1. Cookie Lifetime (in days)

      Defines the duration after which a stored value is automatically removed from storage unless renewed. Enter a number of days (e.g., 365).

4. Scroll down and click the Save and Build File button.

5. Deploy your AJS file to propagate changes to your web property.