What is InMarket?

InMarket helps marketers understand and influence in-store and purchase behavior with their media spend via analytics, audience building & activation, and attribution tools.

What are the benefits of InMarket?

Pass your website and app user behavior and purchase data with a highly secure, first-party data infrastructure provided by MetaRouter. Control all data being sent to InMarket and enable all of InMarket's analytics, audience and attribution capabilities with a single MetaRouter tag.

InMarket Key Features

  • No tracking pixels or tags required
  • Up to 30% more data- including conversions- tracked compared to InMarket or third-party tags
  • All customer data events and attributes unlocked for custom event mapping and transformation
  • No effect on website load latency

What do I need to integrate?

This information is coming soon. The integration is available, but we're working through updating the documentation.