What is InMarket?

InMarket helps marketers understand and influence in-store and purchase behavior with their media spend via analytics, audience building & activation, and attribution tools.

What are the benefits of InMarket?

Pass your website and app user behavior and purchase data with a highly secure, first-party data infrastructure provided by MetaRouter. Control all data being sent to InMarket and enable all of InMarket's analytics, audience and attribution capabilities with a single MetaRouter tag.

InMarket Key Features

• No tracking pixels or tags required
• Up to 30% more data- including conversions- tracked compared to InMarket or third-party tags
• All customer data events and attributes unlocked for custom event mapping and transformation
• No effect on website load latency

What do I need to integrate?

Please speak to your MetaRouter representative to get started.